black balloons.

The Victorian Government is running a campaign about energy saving for their homes.

This Save Energy campaign is encouraging us to save energy at home to cut greenhouse gas emissions and reduce the impact of climate change. The balloons that are featured in the campaign represents 50 grams of greenhouse gas/each. By saving energy, you'll save money, as well as help protect our environment from the impacts of climate change.

Here you can view the television commercials from both the 2006 and 2007 seasons of the Victorian Energy Savings Campaign.

i really like how this commercial educated us and not being too formal or serious. there is still a sense of entertainment in it (esp. the black balloons).