World Wildlife Fund Super Smart Eco Ad Campaign

while I was trying to find graphic design agency that is going sustainable, I came across to this founding of smart eco ad campaign and both campaign were design by the famous Saatchi & Saatchi. 

look at this interesting bathroom towel dispenser. it is very clever and symbolize the nasty environmental impact of disposable paper towels. this message of communication design is very clear that in every piece of paper you take is a piece of South America's rainforest. 

this would be my favorite billboard and it is from Saatchi & Saatchi also. This eco-ad demonstrate how global warming will lead to rising water levels with a shaped canopy and the shifting sun. Below is a YouTube video of this brilliant billboard in action.